Contents
Contents
01
01
Overview
Overview
02
02
Exploration
Exploration
03
03
Problem statement
Problem statement
04
04
Ideation
Ideation
05
05
Information Architecture
Information Architecture
06
06
Wireframes to Screens
Wireframes to Screens
07
07
Future scope
Future scope
Overview
Overview
Zoop aims to address 3 major areas
Zoop aims to address 3 major areas
Pet Service
Pet Service
The limited availability of pet services in India, especially in the peer-to-peer sector, poses a problem for pet owners.
The limited availability of pet services in India, especially in the peer-to-peer sector, poses a problem for pet owners.
Education
Education
The lack of proper education and awareness about pet care and responsible ownership is another challenge faced by pet owners.
The lack of proper education and awareness about pet care and responsible ownership is another challenge faced by pet owners.
The lack of proper education and awareness about pet care and responsible ownership is another challenge faced by pet owners.
Building a community
Building a community
There is a need for a supportive community of pet parents and service providers to connect, share & exchange valuable information.
There is a need for a supportive community of pet parents and service providers to connect, share & exchange valuable information.
Exploration
Exploration
Competitor Analysis
Competitor Analysis
We analyzed the top brands that directly compete with us, explored the areas they are focusing on, and identified the unique features they offer.
We analyzed the top brands that directly compete with us, explored the areas they are focusing on, and identified the unique features they offer.
Convenient app booking, but may be pricier
Wide variety of services
Convenient app booking, but may be pricier
Wide variety of services
Premium pet care with high expertise
Potentially limited reach and higher costs
Premium pet care with high expertise
Potentially limited reach and higher costs
Online marketplace for pet care
Convenience with variety, but quality control
can be a challenge.
Online marketplace for pet care
Convenience with variety, but quality control
can be a challenge.
Social daycare and boarding, ideal for busy pet owners
May not suit all pets and could be expensive
Social daycare and boarding, ideal for busy pet owners
May not suit all pets and could be expensive
Exploration
Exploration
Target audience
Target audience
Pet Owners
Pet Owners
This is the primary audience. It includes current pet owners, regardless of the type of pet they have. This can be further segmented into:
First-time Pet Owners: These individuals may need more support in areas such as pet health, training, and grooming.
Experienced Pet Owners: These individuals may be more interested in features like community building, service booking, or advanced health tracking.
Urban and Rural Pet Owners: Their needs may differ due to different types of available resources and services in their areas.
This is the primary audience. It includes current pet owners, regardless of the type of pet they have. This can be further segmented into:
First-time Pet Owners: These individuals may need more support in areas such as pet health, training, and grooming.
Experienced Pet Owners: These individuals may be more interested in features like community building, service booking, or advanced health tracking.
Urban and Rural Pet Owners: Their needs may differ due to different types of available resources and services in their areas.
Pet Lovers without Pets
Pet Lovers without Pets
This group might enjoy the community aspects of the app, such as viewing and sharing pet photos or engaging in pet-related discussions.
This group might enjoy the community aspects of the app, such as viewing and sharing pet photos or engaging in pet-related discussions.
Pet Service Providers
Pet Service Providers
This includes veterinarians, pet groomers, trainers, pet walkers, etc. They could use the platform to offer their services to pet owners.
This includes veterinarians, pet groomers, trainers, pet walkers, etc. They could use the platform to offer their services to pet owners.
Potential Pet Owners
Potential Pet Owners
Those who are considering getting a pet could use the app to gain information and connect with current pet owners or service providers.
Those who are considering getting a pet could use the app to gain information and connect with current pet owners or service providers.
Animal Shelters and Rescue Groups
Animal Shelters and Rescue Groups
These organizations can use the app to facilitate pet adoptions and raise awareness about their work.
These organizations can use the app to facilitate pet adoptions and raise awareness about their work.
Pet Breeders
Pet Breeders
These organizations can use the app to facilitate pet adoptions and raise awareness about their work.
These organizations can use the app to facilitate pet adoptions and raise awareness about their work.
Exploration
Exploration
User Interviews
User Interviews
We conducted interviews with pet parents, pet service providers, pet trainers, and veterinary doctors to gain insights into the industry and current market.
We conducted interviews with pet parents, pet service providers, pet trainers, and veterinary doctors to gain insights into the industry and current market.
Pet owners worry about their pets getting lost
Pet owners worry about
their pets getting lost
Busy pet owners often struggle to find time to walk their dogs.
Busy pet owners often
struggle to find time to
walk their dogs.
Keeping track of pet vaccinations and
medical records can be cumbersome.
Keeping track of pet
vaccinations and medical
records can be cumbersome.
Scheduling vet appointments can be inconvenient.
Scheduling vet
appointments can
be inconvenient.
Not everyone can afford traditional pet sitting services.
Not everyone can afford
traditional pet sitting services.
Problem Statement
Problem Statement
Problem
Problem
In India's booming, yet chaotic pet market, first-time owners and isolated breeders navigate a sea of fragmented information, unreliable breeders, and a lack of trusted community. A unified platform is needed to empower both with knowledge, seamless services, and a thriving pet-centric community.
In India's booming, yet chaotic pet market, first-time owners and isolated breeders navigate a sea of fragmented information, unreliable breeders, and a lack of trusted community. A unified platform is needed to empower both with knowledge, seamless services, and a thriving pet-centric community.
Ideation
Ideation
Whiteboarding Sessions
Whiteboarding Sessions
We listened to pet owners and breeders, researched competitors, and analyzed the market. Using this intel, we brainstormed features to ease pet care struggles and built a roadmap for a user-friendly app that fosters a supportive pet community.
We decided to go ahead with
We listened to pet owners and breeders, researched competitors, and analyzed the market. Using this intel, we brainstormed features to ease pet care struggles and built a roadmap for a user-friendly app that fosters a supportive pet community.
We decided to go ahead with
We listened to pet owners and breeders, researched competitors, and analyzed the market. Using this intel, we brainstormed features to ease pet care struggles and built a roadmap for a user-friendly app that fosters a supportive pet community.
We decided to go ahead with
Pet ID & Profile
Pet ID & Profile
Secure storage for pet information (photos, vet records, medical records) and a digital pet ID tag if pet is lost.
Secure storage for pet information (photos, vet records, medical records) and a digital pet ID tag if pet is lost.
Peer-to-Peer Pet Services
Peer-to-Peer Pet Services
Connect with reliable pet walkers, sitters, or trainers through a verified provider network.
Connect with reliable pet walkers, sitters, or trainers through a verified provider network.
Online Vet Consultations
Online Vet Consultations
Schedule video consultations with licensed veterinarians for minor pet health concerns
Schedule video consultations with licensed veterinarians for minor pet health concerns
Information Architecture
Information Architecture
Customer - IA
Customer - IA
Service Provider - IA
Service Provider - IA
Wireframes to Screens
Wireframes to Screens
Customer Facing UI
Customer Facing UI
Home
Home
Walk, earn reward! Zoop Walk gamifies dog walks with challenges, treats, and real-world goodies for your pup. Track steps, compete, and fuel the platform with subtle ads. Also, home for many other features.
Walk, earn reward! Zoop Walk gamifies dog walks with challenges, treats, and real-world goodies for your pup. Track steps, compete, and fuel the platform with subtle ads. Also, home for many other features.
Pet Stats
Pet Stats
Upfront stats of your pet individually to keep close monitoring on your pet’s
Upfront stats of your pet individually to keep close monitoring on your pet’s
Services
Services
Find & offer trusted pet services nearby, from dog walking to pet sitting, all through friendly pet parents and service providers.
Find & offer trusted pet services nearby, from dog walking to pet sitting, all through friendly pet parents and service providers.
Services
Find & offer trusted pet services nearby, from dog walking to pet sitting, all through friendly pet parents and service providers.
Pet Details
Pet Details
All the details of all your pets at one place.
Multiple pet directory
Medical records
Real time physical stats
All the details of all your pets at one place.
Multiple pet directory
Medical records
Real time physical stats
Pet ID Card
Pet ID Card
Lost pet? Scan the Zoop tag, get them home!
Zoop tag will have a QR code upon scanning it a web page will open with Pet’s ID card...
Lost pet? Scan the Zoop tag, get them home!
Zoop tag will have a QR code upon scanning it a web page will open with Pet’s ID card...
Service provider UI
Service provider UI
Service Provider Dashboard
Service Provider Dashboard
Manage all your earnings, ratings etc., in one place
Manage all your earnings, ratings etc., in one place
Set up Services seemlesly
Set up Services seemlesly
For service providers, set up all the services that you can offer seamlessly in the same app.
For service providers, set up all the services that you can offer seamlessly in the same app.
Manage Booking
Manage Booking
Manage your schedule for all the services you provide in one place.
Manage your schedule for all the services you provide in one place.
Future scope
Future Scope
Future Scope
Zoop Tags & Health Monitoring
Integrate Zoop Tags to monitor pet health vitals and activity, providing valuable insights to Pet parent.Vet Telehealth Scheduling
Enable in-app scheduling for physical and virtual vet consultations, streamlining pet care access.Personalized Pet Avatars & Merch
Introduce a feature to create and purchase customized 3D pet avatars and merchandise.
Zoop Tags & Health Monitoring
Integrate Zoop Tags to monitor pet health vitals and activity, providing valuable insights to Pet parent.Vet Telehealth Scheduling
Enable in-app scheduling for physical and virtual vet consultations, streamlining pet care access.Personalized Pet Avatars & Merch
Introduce a feature to create and purchase customized 3D pet avatars and merchandise.
Enhanced Community Building
Foster a stronger community platform where pet owners can connect, share experiences, and offer support.Integrated Pet Marketplace
Explore the creation of an in-app marketplace for pet supplies, services, and adoptions.
Enhanced Community Building
Foster a stronger community platform where pet owners can connect, share experiences, and offer support.Integrated Pet Marketplace
Explore the creation of an in-app marketplace for pet supplies, services, and adoptions.